Episode 51 – How to Optimize Your Life as a Homeschool CEO with Lisa Kingsbury

What do you do when you have 8 kids and you want to take them on a vacation but need money to make it happen? If you’re todays’ guest, Lisa Kingsbury, you decide to start your own business and make your family’s dream vacation a reality. 

Lisa is a homeschool mom of 8 kids and founder of Optimized Management. Her business was originally started as a means to an end, but it ended up changing their lives. In today’s episode, Lisa takes us through her journey of starting a business while homeschooling 8 kids and shares the systems she has put in place to make things work for her family. 

She also shares the importance of aligning your family vision with your business vision, the practical steps involved on how to do it, and how she’s trying to help other moms do the same through her operations, marketing, and project management services. 

In This Episode, You’ll Discover:

  • why and how she started her own business 3 years ago
  • how her business turned into a passion from initially just being just a means to an end 
  • the systems she put in place that helps her manage a new business while being a mom and homeschooling 8 kids
  • how she has instilled priority management instead of time management in her kids
  • why it’s important to create a business vision that aligns with your family vision
  • the practical steps moms can take in aligning their family vision with their business vision
  • what she wished she knew back when she was first starting her business

I definitely agree with Lisa when she said that it’s important for our family vision and our business vision to align. Have you taken the time to actually write your own yet? If not, I encourage you to do so no matter where you are in your business. Doing so will have such a huge impact on your life.


“You have to live in the moment otherwise you’re gonna be overwhelmed.” – Lisa

“If I’m gonna go, I’m gonna go all in.” – Lisa

“If it’s not in Clickup, it’s not gonna happen.” – Lisa

“There’s no such thing as time management, it’s priority management.” – Lisa

“A Homeschool CEO is that we’re handing things off, we’re delegating the education, even to our own kids.” – Jen

“Take those things that are important to you then you prioritize them.” – Lisa

“I love that about our community, that we all understand that we’re all different. We have different families, different businesses, different priorities, and none of them are wrong. They’re just different.” – Jen

Where To Find Lisa:


Find Lisa on Facebook

Find Lisa on LinkedIn

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additional resources

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